LYSAGHT® Logotype
Using the LYSAGHT® logotype
We encourage you to use the logo version of the LYSAGHT® brand whenever practical. Of course, this logo can only be used in relation to genuine LYSAGHT® products. To ensure we all portray a consistent visual identity of the LYSAGHT® brand we ask you to observe the following rules:
Preferred version 1. The LYSAGHT® logotype should appear in LYSAGHT® Blue (Pantone 660) and on a white background. Under no circumstances should the logotype be altered or modified in any way. The LYSAGHT® logotype should never be reversed out (white logo). |
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Clear Zone 2. The LYSAGHT® logotype must always maintain a clear zone. The clear zone ensures that the logotype is not crowded by other typography or other images. The clearzone is determined by the height of the logotype, illustrated by the value 'X'. The clear zone around the logotype will be equal to the height of 'X'. |
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Minimum Size 3. To maintain quality of defininition and legibility it is recommended that the logotype is not printed smaller than 20mm in width. In special circumstances, (for example on pens, watches and other promotional items), it is the responsibility of the supplier and the person commissioning the design to guarantee quality of image. |
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Black (Mono) 4. When a LYSAGHT® Blue cannot be used, a black or mono version of the logotype must be used as a replacement in lieu of any other shade of blue. |
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Online Usage
5. When the LYSAGHT® brand logotype is used on a website, it must always act as a link to www.lysaght.com.
To obtain a copy of the LYSAGHT® logotype, register your interest with your Account Manager or contact us online.
Download Using BlueScope LYSAGHT® Trade marks (323 KB)
BlueScope Steel reserves the right to review use of any of the BlueScope Steel Brands and links. All third parties must correct any inadequacy in their use of any of the BlueScope Steel Brands upon reasonable notice from BlueScope Steel. Refusal to correct such inadequacies could result in BlueScope Steel stating that you can no longer use any of the brands without permission and you may be requested to stop using them. BlueScope Steel reserves the right to request the removal of the brand at any time.
